Taking its inspiration from the charming Danish flower field Fleurelle is a new blossom design composed with authentic flowers such as poppies, cornflowers, lapwing eggs, snowdrops and daisies.
The flowers are hand painted by designer Helene Blanche with both ink and watercolor to emphasize the genuine organic feeling of the artwork.
“I always experiment with the artistic expression when I work on a new design. In the process of creating Fleurelle it has been important to continuously keep a playful workflow throughout the creative process to achieve an expressive print. A desire to make a tribute to the beloved Danish flowers bloom led me to create Fleurelle”